What Are The Correct Measurement Of The Net Supporters?

What Are The Correct Measurement Of The Net Supporters?

How Do You Calculate Net Supporters?

Net supporters, also known as the net promoter score (NPS), is a metric that measures customer loyalty and satisfaction. It is calculated by subtracting the percentage of customers who are detractors (those who rate their experience as a 6 or below on a scale of 0 to 10) from the percentage of customers who are promoters (those who rate their experience as a 9 or 10).

Formula

NPS = % of Promoters - % of Detractors

For example, if 60% of your customers are promoters and 20% of your customers are detractors, your NPS would be 40%. This would be considered a good NPS score.

What is a Good Net Promoter Score?

There is no one-size-fits-all answer to this question, as the "good" NPS will vary depending on the industry and company. However, a good NPS score is generally considered to be anything above 0%.

A good NPS score indicates that you have more promoters than detractors, which means that your customers are generally satisfied with your products or services. This can lead to increased customer loyalty and repeat business.

Why is Net Promoter Score Important?

NPS is important because it can help you to:

• Measure customer satisfaction and loyalty
• Identify areas for improvement
• Track progress over time
• Make better decisions about your products or services
• Increase customer loyalty and repeat business

How Can You Improve Your Net Promoter Score?

There are a number of things you can do to improve your NPS, including:

• Focusing on customer satisfaction
• Delivering excellent customer service
• Resolving customer complaints quickly and efficiently
• Making it easy for customers to do business with you
• Asking for feedback from your customers
• Using NPS to track your progress over time

By following these tips, you can improve your NPS and increase customer loyalty and repeat business.